Pugilist Pepper Spread

Pugilist Pepper Spread began in Galveston, Texas in response to the recent surge of popularity in artisanal hot sauces. Their aim is to capitalize on the emerging market with a unique identity inspired by 1950’s boxing themes. Pugilist Pepper Spread comes in three varieties with heat like a strong right hook straight outta hell.

The tone and grit of old boxing Americana gives Pugilist a unique voice that proves to be both expressive and appropriate for the scope of the brand. Considering the daredevil mentality of the target hot sauce market, Pugilist challenges the consumer with a taunting call to action to test their might against the King of the Ring.